Social Mediaยท11 min read

Facebook Cover Photo Size 2026: The Mobile Crop Trap, Safe Zone, and Fixes

Your cover photo looks fine on desktop and broken on mobile, because Facebook displays the same upload at two different aspect ratios. This guide covers the exact 2026 safe zone, the profile-picture overlap, every cover size on Facebook, and the upload errors people hit most often.

You design a cover photo. It looks great on your laptop. You open Facebook on your phone and the sides are gone, your tagline got chopped in half, and the bottom-left is buried under your profile picture. Most people respond by re-cropping and re-uploading until something works. The faster fix is understanding why Facebook does this in the first place.

Facebook displays the same cover photo upload at two completely different aspect ratios depending on the device. Desktop renders 820 x 312 pixels (roughly 2.63:1). Mobile renders 640 x 360 pixels (roughly 1.78:1, the same as 16:9 video). The image you upload is one file. Facebook stretches and crops it at view time to fit whichever shape the viewer is using. This guide covers the exact 2026 dimensions for every Facebook cover type, the safe zone that survives both crops, the profile-picture overlap, and the upload errors people hit most often.

The four cover photo contexts on Facebook
Profile / Page Cover
820 x 312 px
JPG / PNG
Free
Mobile crops to 640 x 360. Avatar overlaps bottom-left.
Group Cover
1640 x 856 px
JPG / PNG
Free
Different aspect ratio than profile/page covers. Wider canvas.
Event Cover
1920 x 1005 px
JPG / PNG
Free
16:9-ish (1.91:1). Critical content gets clipped on mobile.
Business Page Cover
820 x 360 px
JPG / PNG
Free
Same as Profile but with a slightly taller mobile crop zone.

Why your cover looks broken on mobile (the real reason)

Cover photos are the only major Facebook image where the desktop and mobile clients display different rectangles of your image. Profile pictures, posts, and ads all crop the same way regardless of device. Cover photos are special because Facebook tries to fit the same upload onto two screens with very different aspect ratios.

Desktop browsers render the cover at 820 x 312 pixels (aspect ratio 2.63:1). Mobile apps render at 640 x 360 (aspect ratio 1.78:1). To get from one to the other, Facebook does not just resize. It crops. The top and bottom are extended on mobile (more vertical area visible), and the left and right are clipped (less horizontal area visible). Approximately 90 pixels of width get cut off each side of the 820 px desktop view when viewed on mobile.

The practical consequence: if your cover photo has important content within 90 pixels of the left or right edges, that content will be invisible to anyone visiting your profile on a phone. And since most Facebook traffic is mobile, your cover photo's effective viewport for most viewers is the central 640 pixels, not the full 820.

The Facebook cover safe zone (the only number that matters)

The safe zone is the central area of your cover photo that stays visible on every device. Anything you place inside the safe zone shows up on both desktop and mobile. Anything outside might be clipped, covered by the profile picture, or never rendered.

ZonePixel dimensionsWhat stays visible
Full upload820 x 312 pxOnly on desktop, full width
Mobile-visible640 x 360 px (centered)On phones, with top/bottom expansion
Safe zone (recommended)640 x 312 px (centered)On every device, with no clipping
Profile picture overlap (desktop)168 x 168 px (bottom-left)Covered by avatar circle
Profile picture overlap (mobile)100 x 100 px (bottom-center)Covered by avatar circle
Tip

If you remember nothing else: design at 820 x 312 px, but keep all important text, logos, and faces inside the central 640 x 312 px rectangle. Add a 90-pixel buffer on each side. Leave the bottom-left (desktop) and bottom-center (mobile) clear for the profile picture overlap.

You can preview the exact mobile crop on your design without uploading by using the Facebook Cover resize tool, which renders the desktop view and the mobile crop side by side so you see where edges go before publishing.

The profile picture overlap zone

On profiles and pages, Facebook overlays the profile picture on top of the cover photo. The avatar is displayed as a circle. The position differs by device.

Desktop overlap

On desktop browsers, the profile picture sits at the bottom-left of the cover photo. The circle is 168 x 168 pixels. The center of the circle is positioned approximately 36 pixels from the left edge of the cover and 90 pixels from the bottom. This means the area approximately 0-204 pixels from the left and 0-180 pixels from the bottom is partially or fully covered.

Mobile overlap

On mobile, the profile picture sits at the bottom-center of the cover. The circle is 100 x 100 pixels. The center of the circle is at the horizontal midpoint of the cover and approximately 50 pixels from the bottom. The covered area is roughly the central 100 pixels wide, bottom 100 pixels tall.

What this means for design: leave the bottom 180 pixels clear of important content for desktop, and additionally avoid placing important content in the bottom-center 100 pixels for mobile. The simplest rule that survives both: do not put critical content in the bottom 25% of your cover photo at all. Use that area for decorative background only.

Resize for Facebook Cover (820 x 312)

Pre-set to Facebook's recommended dimensions with desktop and mobile preview so you see what survives the crop on each device.

The complete 2026 Facebook image cheat sheet

Every Facebook image asset, its recommended dimensions, maximum file size, and supported formats. Use this as the reference when you need a number quickly.

AssetRecommended sizeMax file sizeFormats
Profile / Page Cover820 x 312 px (2.63:1)100 MBJPG, PNG
Business Page Cover820 x 360 px (2.28:1)100 MBJPG, PNG
Group Cover1640 x 856 px (1.91:1)100 MBJPG, PNG
Event Cover1920 x 1005 px (1.91:1)100 MBJPG, PNG
Profile Picture170 x 170 px (1:1)Auto-compressedJPG, PNG
Story1080 x 1920 px (9:16)4 GBJPG, PNG, MP4
Feed Image (single, landscape)1200 x 630 px (1.91:1)30 MBJPG, PNG
Feed Image (single, square)1080 x 1080 px (1:1)30 MBJPG, PNG
Feed Image (single, portrait)1080 x 1350 px (4:5)30 MBJPG, PNG
Marketplace Listing1200 x 1200 px (1:1)8 MBJPG, PNG
Ad Image (single)1200 x 628 px (1.91:1)30 MBJPG, PNG
Carousel Ad Image1080 x 1080 px (1:1)30 MBJPG, PNG
Link Preview1200 x 630 px (1.91:1)8 MBJPG, PNG
Reels Video1080 x 1920 px (9:16)4 GBMP4, MOV
Live Stream Thumbnail1280 x 720 px (16:9)10 MBJPG, PNG
Note

Facebook's 100 MB cover photo cap is the upload-side limit. In practice every cover photo you upload gets re-encoded server-side to roughly 80-150 KB regardless of how large your source is. Uploading at high quality is good (more to compress from), but anything past 1-2 MB is wasted bandwidth on your end.

What Facebook does to your cover photo after upload

Every cover photo you upload goes through Facebook's image pipeline before being served to viewers. Knowing what the pipeline does helps explain why your cover sometimes looks worse than the file you uploaded.

Re-encoded as JPEG at 70-85% quality

Facebook converts uploaded cover photos to JPEG (regardless of whether you uploaded PNG) and re-encodes at approximately 70-85% quality, served as WebP to browsers that support it. The result is a file roughly 30-50% smaller than your source. JPEG re-encoding hits photographs minimally but hits sharp-edged graphics (text, logos, illustrations) hardest. If your cover has text that looks soft or has color fringes around the letters after upload, this re-encoding is the cause.

Multiple resampled sizes generated

Facebook generates several resampled versions of your cover for different display contexts. A small thumbnail (around 250 x 95 px) appears in the news feed when someone shares your page. A medium version (around 640 x 244 px) renders on mobile. The full version (around 820 x 312 px or higher on retina displays) renders on desktop. Each is independently encoded.

What this means practically: upload at a higher resolution than 820 x 312. Facebook handles the downscaling, and downscaling produces sharper results than upscaling. A 1640 x 624 px cover (exactly 2x) gives Facebook room to render crisp on Retina displays without upscaling. Upload at 1640 x 624 px and let Facebook produce the smaller versions.

Color space conversion

If you export your cover from Photoshop with a wide-gamut color profile (Adobe RGB, ProPhoto, etc.), Facebook converts it to sRGB at upload. The conversion is lossy and can shift your colors, especially saturated reds and greens. Always export your cover as sRGB to avoid the color shift.

Mobile vs desktop: how Facebook displays your cover differently

The same upload renders at different sizes and aspect ratios on Facebook's mobile apps vs the desktop client. The table below shows what each device actually displays.

ContextDesktop displayiOS app displayAndroid app display
Cover photo (profile / page)820 x 312 px (2.63:1)640 x 360 px (1.78:1)640 x 360 px (1.78:1)
Cover photo (business page)820 x 360 px (2.28:1)640 x 360 px (1.78:1)640 x 360 px (1.78:1)
Cover photo (group)1640 x 856 px (1.91:1)1080 x 565 px (1.91:1)1080 x 565 px (1.91:1)
Cover photo (event)1920 x 1005 px (1.91:1)1080 x 565 px (1.91:1)1080 x 565 px (1.91:1)
Profile picture overlay (size)168 x 168 px100 x 100 px100 x 100 px
Profile picture overlay (position)Bottom-leftBottom-centerBottom-center
Cover preview in news feed470 x 174 pxFull width, 16:9 cropFull width, 16:9 crop

Notice that the group and event cover ratios (1.91:1) match between desktop and mobile. Only the profile and page cover has the dramatic desktop-to-mobile aspect ratio shift. This is because Facebook treats profile/page covers as a legacy format that predates mobile-first design, while groups and events were redesigned more recently with the same aspect ratio across devices.

If you manage covers for multiple platforms, the X (Twitter) profile picture and header guide covers the same level of detail for that platform, and the Discord image size guide covers Discord server icons, banners, and avatars.

Common upload errors and how to fix them

Quick troubleshooting reference
Mobile cropping issue
Wrong safe zone
Use 640 x 312 center
Free
Edges clipped on phones. Keep critical content in central 640 px.
Looks blurry
Wrong dimensions
Upload 820 x 312 or 1640 x 624
Free
Upscaling small images causes blur. Upload at native size or 2x.
Profile pic covers content
Bottom-left issue
Avoid bottom 180 px
Free
Avatar overlaps bottom-left desktop / bottom-center mobile.
Colors look wrong
Wide color profile
Export as sRGB
Free
FB converts Adobe RGB to sRGB. Export sRGB directly for accurate colors.

My cover photo looks blurry after upload

Two common causes. First, you uploaded a small image and Facebook had to upscale it to 820 x 312. Re-upload at 820 x 312 or larger (1640 x 624 is ideal for Retina displays). Second, you uploaded a JPEG that was already heavily compressed (downloaded from another website, saved at low quality, etc.). Facebook re-compresses on top of it, and the stacked quality loss is visible. Start with a high-quality source (PNG or JPEG at 90%+ quality) so Facebook's re-encoding has more to work with. If the source is too large for upload, compress with quality control before uploading.

The bottom-left or center of my cover photo is missing

Not missing, just covered by your profile picture. On desktop the profile picture covers approximately the bottom-left 168 x 168 px area. On mobile it covers the bottom-center 100 x 100 px area. Reposition important content above the bottom 25% of the cover, or use the bottom area for decorative background only.

My cover photo's left or right edge is missing on mobile

Facebook is cropping the desktop 820 x 312 to a mobile 640 x 360 aspect ratio. About 90 pixels get cropped from each side. The fix: keep important content in the central 640 px of your design and treat the outer 90 px on each side as decorative background that can be cut.

My cover photo got rejected as too large

Facebook's cover photo file size cap is 100 MB. In practice, files over 5-10 MB sometimes fail with no specific error, especially on slower connections. If your cover is larger than 5 MB, compress it to under 2 MB before uploading. Quality loss is negligible at that size.

Why does my logo have color fringes around the edges

JPEG re-encoding. Facebook converts uploaded covers to JPEG even if you uploaded a PNG. JPEG handles sharp color transitions (like logo edges against a background) poorly, introducing 1-2 px color halos around high-contrast edges. The fix: keep important text and logos at high contrast against simple backgrounds, avoid placing them on busy textured backgrounds, and accept that JPEG re-encoding is a constraint of Facebook's pipeline (PNG is silently converted).

My HEIC photo from iPhone won't upload

Facebook accepts JPEG and PNG. HEIC files from iPhones (the default since iOS 11) don't upload reliably. Convert HEIC to JPG before uploading. To prevent this for future photos, change your iPhone setting at Settings > Camera > Formats > Most Compatible to save new photos as JPEG.

Pages vs Profiles vs Groups vs Events: which size when

Four different cover photo contexts, four different sizes. The most common confusion: people use the profile cover dimensions (820 x 312) for their group or event cover and the result looks awkwardly squashed. The reason is that group and event covers use a wider aspect ratio (1.91:1) than profile and page covers (2.63:1).

ContextDimensionsAspect ratioNotes
Personal Profile820 x 312 px2.63:1Wide rectangle, avatar overlaps bottom-left.
Business Page820 x 360 px2.28:1Slightly taller than personal profile.
Facebook Group1640 x 856 px1.91:1Closer to a square. Bigger canvas.
Facebook Event1920 x 1005 px1.91:1Same ratio as group, larger native size.
Live Stream Cover1280 x 720 px16:9 (1.78:1)Used as the live preview thumbnail.

If you are designing one cover image to use across multiple contexts, design at the largest size (1920 x 1005 for events) at 1.91:1 ratio and create cropped versions for profile/page (820 x 312) and group (1640 x 856) separately. There is no single cover dimension that works for all four.

File format: JPG vs PNG for Facebook covers

Facebook converts uploaded covers to JPEG server-side regardless of input format. This affects format choice in a non-obvious way.

JPG covers compress better at upload (smaller file = faster upload) and round-trip through Facebook with minimal additional quality loss. Recommended for: photographs, gradients, anything without sharp text or hard edges.

PNG covers preserve sharp edges at upload but get converted to JPEG anyway, introducing the JPEG artifacts on the round trip. The upload is larger and the result is no better than uploading JPEG directly. PNG is recommended only when: you have transparency that you need to preserve until Facebook applies a background (rare), or you want the source file you keep on disk to be lossless for future re-export (in which case export a JPEG copy for upload).

Quality setting: export JPEG at 90%+ quality. The file will be larger but Facebook's re-compression produces a noticeably better result than starting from 80% or lower. The difference between 90% and 100% upload quality is minimal after Facebook's pipeline runs, so 90% is the sweet spot.

The pre-upload checklist for Facebook covers

  1. Use the right dimensions for your context: 820 x 312 for personal/page covers, 1640 x 856 for groups, 1920 x 1005 for events. The cheat sheet table above covers all of them.
  2. Design at 2x resolution (1640 x 624 for a profile cover) for crisp Retina rendering. Facebook downscales gracefully but does not upscale gracefully.
  3. Keep all important content (text, logos, faces) inside the central 640 x 312 px safe zone for profile/page covers. The outer 90 px on each side gets clipped on mobile.
  4. Avoid placing critical content in the bottom 25% of the cover. The profile picture overlays the bottom-left on desktop and bottom-center on mobile.
  5. Export as JPEG at 90%+ quality with sRGB color profile. PNG gets converted to JPEG anyway and adds upload size without benefit.
  6. Test at small size. Shrink your design to 470 x 174 px (the news feed preview size) and check that key elements are still recognizable.
  7. Convert HEIC to JPEG before uploading if shooting on iPhone. Facebook's HEIC support is inconsistent.
  8. Keep file size under 2 MB. Facebook accepts up to 100 MB but uploads above 5 MB sometimes fail silently on slower connections.

How to design a Facebook cover that works on every device

There are two approaches to designing a Facebook cover that survives both desktop and mobile. The first is conservative: design at 820 x 312, but place all important content inside the central 640 x 312 safe zone. The outer 90 pixels on each side are visible only on desktop and used for background extension. This guarantees nothing important is clipped on mobile, but it wastes 22% of the desktop canvas.

The second approach is dual-design: create two source files. One at 820 x 312 with content using the full canvas (for desktop). One at 640 x 360 with the same critical content recomposed for the narrower mobile aspect ratio. Upload the 820 x 312 version. The mobile crop will look different from what desktop viewers see, but each version is independently optimized. Use this approach if you can deal with two versions and have a brand-critical cover. For most cases, the first approach is enough.

If you are doing the resize step manually, the Facebook Cover resize tool is pre-set to 820 x 312 with dual desktop and mobile preview so you can see what survives the crop on each device before exporting.

Resize and preview for Facebook Cover

Pre-set to 820 x 312 with dual desktop/mobile preview. See the mobile crop and profile-picture overlap before downloading.

Bottom line

The single most useful number for Facebook cover photos is the safe zone: 640 x 312 pixels in the center of an 820 x 312 design. Place every important element inside that rectangle. Leave the bottom 80 pixels for decorative background only (to dodge the profile picture). Treat the outer 90 px on each side as expendable.

Design at 1640 x 624 if you want maximum sharpness on Retina displays. Export as sRGB JPEG at 90%+ quality. Keep file size under 2 MB. The cheat sheet table above covers every other Facebook image type if you need it. If you also manage X or Discord branding, the X profile picture guide and Discord image size guide cover the same level of detail for those platforms.

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